Privacy Policy
Effective date: August 29, 2026
Last updated: October 7, 2026
Solar Rose Energy (“Solar Rose Energy,” “we,” “us,” or “our”) respects your privacy. This policy explains who we are, what we collect, how we use it, when we share it, and the choices you have — including how we use text messages and advertising cookies.
This policy covers solarroseenergy.com (including our solarroseenergy.com/start page), sun.solarroseenergy.com (our booking calendar), and related pages, forms, and messages we use to educate homeowners and run Solar FitQuest.
This is not a contract for solar equipment, financing, or installation. Submitting a form or booking a call does not obligate you to buy anything.
Who we are
Solar Rose Energy is an independent energy dealership based in Colorado. We educate homeowners, run a Solar FitQuest discovery process, and — when a home is a good fit — coordinate with licensed, insured installation partners and financing or equipment providers to fulfill a project.
We are not a utility. We are not a one-size-fits-all installer. We work for the homeowner.
Operator: Solar Rose Energy LLC (Amber Rose Castellon, Founder)
Service area: California, Colorado, Connecticut, Florida, Hawaii, Illinois, Maryland, Massachusetts, Nevada, New Jersey, North Carolina, Oregon, Texas, Utah, and Virginia.
Phone: 719-733-8841
Email:
[email protected]
Websites: https://solarroseenergy.com (main site), https://solarroseenergy.com/start (Free Solar Fit Energy Audit request page), and https://sun.solarroseenergy.com (booking calendar)
If you have questions about this policy or your information, start with the email or phone number above.
What we collect
Information you give us on a form, by text, email, phone, or calendar booking, such as:
First name and last name
Email address
Phone number
Street address (and city, state, and ZIP when the address field is split)
Optional details you choose to share (electric bill, home/roof notes, energy goals, appointment times, questions)
Information collected automatically when you visit our sites or ads, such as:
Device, browser, and general location (IP-based)
Pages viewed, links clicked, and referring URL
Cookie, pixel, and advertising identifiers (see “Cookies, pixels, and ads”)
Approximate timestamps of visits and form submissions
Information from service providers we use to operate the business, such as:
Form, CRM, calendar, and SMS platform records (currently High Level)
Call, voicemail, and text-message logs
Booking confirmations and whether a Discovery call was scheduled
Advertising platforms (Google, Meta) for delivery, measurement, and fraud prevention — not your form answers sold as a list
We do not ask for Social Security numbers, bank account numbers, or credit-card numbers on our website forms. If a later financing or installation step requires additional information, that happens through the relevant partner and their own notices.
We do not knowingly collect information from children under 18. Our services are for adult homeowners and decision-makers.
How we use your information
We use the information above to:
Start your Solar FitQuest and understand whether solar, storage, or a hybrid energy plan may fit your home
Contact you by email and phone about your request, education, quotes, and next steps, and by SMS only if you checked an SMS consent box
If you checked the SMS consent box, send an instant text after you submit, including an optional calendar link for a 15-minute Solar FitQuest Discovery call (booking is optional; we still keep your request)
If you opted in to texts, remind you once if you have not booked, and answer questions you send us
Prepare estimates and compare options; coordinate surveys, design, permits, and installation if you choose to move forward
Share what is needed with installation, equipment, or financing partners so they can evaluate or fulfill a project. This never includes your mobile number or your text-messaging consent.
Improve our pages, measure advertising, prevent spam and fraud, and keep records we need for legal, tax, warranty, and consent purposes
Honor opt-outs, access requests, and other rights described below
We do not sell or rent your personal information.
Educational bill examples and energy-plan illustrations on our sites are not quotes and not savings guarantees. Actual costs, rates, incentives, and results vary by home, utility, and program.
Text messages (SMS)
If you check the SMS consent box on our form (or otherwise give us written consent), you agree that Solar Rose Energy may send text messages to the mobile number you provide. Messages may be sent using an automated system. They may include:
Confirmation that we received your FitQuest request
A link to book a 15-minute Solar FitQuest Discovery call
Appointment reminders and replies to questions you send
Follow-up about your home, options, and next steps
If you check the separate marketing box: occasional updates about solar and battery options and invitations to free Solar Fit consultations.
Frequency: Message frequency varies. If you opted in, you can typically expect an immediate confirmation text, optional booking reminders, and additional messages only as we work your request (often a few messages around a Discovery conversation; more if a project is active). We are not a high-volume marketing blast list.
Cost: Message and data rates may apply. Solar Rose Energy does not charge a separate fee for SMS; your carrier might.
Opt out: Reply STOP to any message to opt out. You may also text STOP, END, CANCEL, UNSUBSCRIBE, or QUIT. After you opt out, we will send a one-time confirmation and then stop marketing/follow-up texts to that number. You can still email or call us.
Help: Reply HELP or contact us at 719-733-8841 or
[email protected].
Consent to receive texts is not a condition of purchase. You can explore education on solarroseenergy.com without submitting the form. You may revoke SMS consent at any time as described above.
Carriers are not liable for delayed or undelivered messages.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
We keep records of your consent (form language, timestamp, and related technical data) so we can show how you opted in.
How we share information
We share information only as needed to run Solar Rose Energy:
Installation partners — licensed, insured crews we match to a project (site survey, design, install, inspection). Partners vary by home and market.
Equipment, monitoring, and energy-product providers — when a system design uses their products.
Financing or payment providers — only if you explore a financed, prepaid, or similar path and that review is needed.
Service providers who process data for us — website/CRM/SMS/calendar (High Level), email, phone, hosting, analytics, and advertising vendors (Google, Meta). They are instructed to use your information to provide services to us, not to buy it as a consumer list.
Professional advisors and authorities — lawyers, insurers, accountants, or government/utility bodies when required by law, permits, interconnection, dispute, or safety.
Business transfer — if Solar Rose Energy is sold, merged, or reorganized, information may transfer as part of that business, still subject to this policy or a successor notice.
Mobile numbers and text-messaging consent are never shared with third parties or affiliates for marketing or promotional purposes.
If an installation or financing partner has its own privacy notice, that notice also applies to data they receive.
Cookies, pixels, and ads
We (and our vendors) use cookies, pixels, and similar tools on our sites and ads, including:
Essential cookies — page function, security, spam protection, form and session handling
Analytics — how pages are used so we can improve them
Advertising and measurement — Google Ads tags / conversion tracking and the Meta (Facebook/Instagram) Pixel, so we can show relevant ads, measure whether a campaign led to a FitQuest request, and limit repeat ads
These tools may collect device identifiers, pages viewed, and actions such as form submit. Google and Meta may combine that with information they already have under their own policies:
Google: https://policies.google.com/privacy
Meta: https://www.facebook.com/privacy/policy
Your choices
Browser settings: block or delete cookies. Some site features may not work.
Google ad settings: https://adssettings.google.com
Meta ad settings: https://www.facebook.com/adpreferences
Industry opt-outs: https://optout.aboutads.info and https://optout.networkadvertising.org
Mobile: limit ad tracking in iOS or Android settings
We do not currently operate the site as a “sale” of personal information to data brokers. We do use advertising cookies/pixels for targeted advertising and campaign measurement. If you want us to stop using your information for that purpose to the extent we control it, email
[email protected] with the subject line “Ads opt-out.”
How long we keep information
We keep information only as long as we need it for the purposes above, including:
Active FitQuest, quote, and project files for as long as we are working with you, plus a reasonable period afterward for warranty questions, utility paperwork, and service
SMS/email/call consent and opt-out records for as long as needed to demonstrate consent and honor STOP requests (often several years)
Advertising and analytics data according to the vendor’s retention settings
Records we must keep for tax, legal, insurance, or dispute reasons
When information is no longer needed, we delete it or de-identify it, unless the law requires a longer hold.
Your choices and rights
You can:
Stop SMS: reply STOP
Stop marketing email: use the unsubscribe link, or email us
Ask us not to call about marketing; we will still be able to contact you about an active project if needed
Update or correct your name, email, phone, or address
Ask for a copy of the information we have about you
Ask us to delete information we do not need to keep
Limit advertising cookies using the tools in “Cookies, pixels, and ads”
Depending on where you live, state privacy laws (such as those in California, Colorado, Connecticut, Maryland, New Jersey, Oregon, Texas, Utah, and Virginia, if and when they apply to us) may give you rights to access, correct, delete, or obtain a portable copy of personal data, and to opt out of targeted advertising or a “sale” of personal data. We will reasonably honor these requests even if a particular state statute does not currently apply to our business size.
To make a request, email
[email protected] or call 719-733-8841. We may need to verify it is you. We will not discriminate against you for exercising privacy rights.
We do not sell or rent personal information.
If we cannot verify a request, or the law lets us keep certain records (for example, consent, project, or legal files), we will explain.
Security
We use reasonable administrative, technical, and organizational measures appropriate to a small U.S. dealership (secure HTTPS pages, access-limited CRM, vendor processors). No website or text-message channel is 100% secure. Please do not send Social Security numbers or payment-card numbers through our forms or by text.
Do Not Track / Global Privacy Control
Some browsers send Do Not Track or Global Privacy Control signals. We treat a clearly received opt-out preference signal as a request to opt out of targeted advertising to the extent we can control our own tags and vendors. Because advertising platforms also operate independently, use the Google/Meta tools above for a complete opt-out.
Changes to this policy
We may update this policy. The “Last updated” date will change, and the new version will be posted on this page. If we make a material change to how we use phone numbers or SMS, we will provide additional notice as required (for example, a site notice or a new consent prompt).
Contact
Solar Rose Energy LLC
Amber Rose Castellon, Founder
Phone: 719-733-8841
Email:
[email protected]
Web: https://solarroseenergy.com
Terms of Service:
https://solarroseenergy.com/terms
Privacy requests:
[email protected] with the subject line “Privacy request.”
This policy is provided so homeowners and advertising platforms can see how Solar Rose Energy handles information. It is not legal advice.